We want your vehicle! Get the best value for your trade-in!


116 Center Park Drive
Knoxville, TN 37922


Excellent car buying experience.

Excellent car buying experience. The cars are all quality vehicles and HR was great to work with. No pressure and he is very knowledgeable about the cars on the lot. I highly recommend.

HR and his dad provide excellent customer service

HR and his dad provide excellent customer service and are a pleasure to work with when purchasing a car. He was honest and let his well kept cars speak for themselves. The Car was clean and in excellent condition even though it was 20 years old. Just what I was looking for. And best prices you will find anywhere.

Lisa T.


Heather Taylor

We just bought our car from Import Auto Sales, and the experience was absolutely wonderful! Definitely the best car buying experience we've ever had! Our salesman was knowledgeable, honest and kind. We will definitely be recommending then to anyone needing a vehicle!


Heather Taylor

Thanks, H.R.!

On the way to another dealership to buy a Lexus, a Mercedes Benz GLK 350 on the lot at Import Auto Sales caught my eye. I stopped and am glad I did. Very laid-back, friendly atmosphere and H.R. was super helpful even to the point of delivering my Benz to my home. I wish all car salespeople were so professional and honest as H.R. i've purchased more cars than I can remember over the last 50 years but this is the first time I left a dealership feeling good about my purchase. Thanks, H.R.!

Thanks guys!

I had spent two long weeks, looking in Knoxville, Atlanta, and Chattanooga, at 12 cars that were a combination of banged up, poorly running, dirty, and mistreated. Then I had the dumb luck to find a father and son team at Import Auto Sales right here in Knoxville. Their cars were showroom clean and well maintained, and H.R. was super knowledgeable about BMW's and the particulars of the model I was looking for. The car purred like a kitten on the test drive, looked new inside and out, and we negotiated a fair deal. Best used car buying experience I've ever had. What I liked the best was that I was buying one of the lower priced vehicles on their lot, but they still treated me with care and consideration. When my wife's car needs to get upgraded in the near future, this place will be my first stop for sure. Thanks guys!

Ed Strollo

Just wanted to take a minute and express my experience with HR and his father, at Import Auto Sales. Painless! Best car buying experience I’ve ever had. Stayed in contact. Kept me informed. Smooth transaction!
It was certainly a pleasure doing business with you guys!!!

Scott Copeland

 It was like buying a car from your best friend. No pressure, no haggling over price, just good service and attention to detail.

Luke Boganny

Very friendly and knowledgeable

Very friendly and knowledgeable, and H.R. did everything he could to make it easy! We will definitely go back when we’re looking for another car! Prices were Blue Book fair too!


Michele Rustad

Great car, great service, and great after the sale

Folks, if your in the market for a vehicle you really need to see HR at Import Auto of Knoxville. I had been looking for a nice pre-owned BMW 5 series for almost a month, you know the drill...either worn out, filthy, high miles etc. I found HR and visited the website, all the cars looked almost new and had very clean carfax reports. I made an in-person visit the next day, drove three really nice cars and bought the black one. Great car, great service, and great after the sale service. I would highly recommend.

Randy Mallicote


Hands down the best car buying experience you coul

Hands down the best car buying experience you could ask for. Honesty, integrity, and friendliness makes this business the best of its kind. If you ever want to trust someone to help with aquiring a new automobile, this should be your first stop. Thank you H.R. you are the best!


Mike Reynolds

Just wanted to say Thanks

Just wanted to say Thanks for the great buying experience you both provided for my Granddaughter Paula and her husband Skyler.
Both Hamid and Amin were very accommodating and helpful. This was truly a great car buying experience

Daniel Ahnert

I highly recommend.

We found Import Auto Sales a few years ago as we were car searching in Knoxville. We have purchased vehicles through them twice and then referred multiple friends there who have also purchased. HR is the person we dealt with both times and he would 100% be my first stop next time we are in the market. He is extremely knowledgeable about the vehicles he sells and he is selective about what he puts on his lot. They are fair, friendly, professional and I have zero issues with the entire process that we experienced. I highly recommend checking them out before making a final decision elsewhere!


Jeff Hathaway

Knoxville, TN

Truly a 5 star experience from the moment I pulled

Truly a 5 star experience from the moment I pulled on the lot. Quality vehicles offered at extremely affordable prices. The knowledge of the auto market is evident in dealing with Hamid. The selection is by far one of the best! If you are considering purchasing a quality used vehicle, I do recommend Import Auto Sales of Knoxville! They will continue to serve me and my family for years to come!


Jarrod Cruze

Knoxville, TN

Thank you and welcome to the family!

Thank you for your business! 


Johnson City, TN

Stephen Ashworth

I bought my second BMW from Import Auto Sales about a month ago and it was just as a smooth process as the first time. I love my 328i Wagon and the guys at Import took great care of getting it ready for me. H.R. has been joy and pleasure to work with. Thank you guys for excellent customer service!


Tom, from Oklahoma picked up our beautiful Z3 roadster.


Thank you for your business!



It was our pleasure to serve you! 

Thank you for your business!


Another happy customer today!


Thank you for your business!

Quick response to inquiries.

Quick response to inquiries. No pressure, very friendly.


Michele Campbell

Seymour, TN


Absolutely the best car buying experience I have ever had! They have an amazing inventory selection at great prices! The staff was very knowledgeable and helpful.


Adisa Hebib

Charlotte, NC

I had such a great experience here!

I had such a great experience here! HR is great to work with and clearly passionate about the cars that he sells. Every car on the lot was immaculate and fairly priced. I love my little X1 and hope it will be a lot of years before it's time for a new car, but when I need one, I'll come back here.




Another happy client of ours!

Thanks again James and enjoy your new roadster! 

Thank you, HR! We will be back!

Import Auto Sales of Knoxville is a small, locally owned company. They don't have a lot of cars on their lot, but the cars they do have look brand new. They are well taken care of, high quality vehicles. HR was a pleasure to work with. He was able to answer all of my questions without hesitation. He also made the buying process very quick and simple. When I went to pick up my Audi Q5, she was there waiting for me with a pretty red bow on her hood. Thank you, HR! We will be back!


Chelsea Miles

Knoxville, TN


Thank you Josh, enjoy your new Mazdaspeed Miata.



Outstanding dealer!

Outstanding dealer, very knowledgeable staff and very easy buying process!! I would highly recommend this 5 star team to anyone looking!! Thank you, HR for making this process so easy, I love my new Audi!!!


Andy Stipes

Knoxville, TN

Great place!

Great place! Family owned and operated. Super helpful, very friendly and they really know their cars. The cars they have are quality and well maintained. We bought a Mercedes Benz and we were very happy with the transaction from beginning to end.

Another satisfied customer of ours!

I was so very pleased with HR and Import Auto of Knoxville, I've never had a better or easier car-buying experience. HR was immediately pleasant, accommodating and willing to work with me on the price I could afford, even over the phone. When I arrived at Import I saw every car looking immaculate, my kind of place. And when I spotted my prospect there was the great big red bow on the hood, making my day! Of course it helped that HR and his Dad fixed me a fabulous coffee! The next week after making my decision the paperwork was a breeze, it only took minutes since HR really knows his stuff. A few weeks later I called a mechanic HR referred me to for anything I needed and he was super nice as well, happily answering all my cooling system questions in detail. I highly recommend HR and Import Auto Sales of Knoxville to anybody looking for a great car here in East TN. HR, his Dad and Import are awesome and I'll go back there shopping for my next car, without a doubt.


Christine Marya

HR was extremely knowledgeable. He was not pushy and actually listened to what we were looking for. After the test drive he gave us a deal we couldn't refuse. He actually made the whole process extremely pain free. The cars on the lot are all very high quality. We will definitely keep them in mind when we are ready to make another vehicle purchase.


Julie Gessler

Kingston, TN

Highly recommend this place for your next vehicle.

Outstanding folks to deal with and a very impressive fleet of vehicles. Picked up my new to me BMW 328i and very pleased with it. Did I mention they are great to deal with ? Smooth transition and effortless. Highly recommend this place for your next vehicle.

Jack McGuigan
Kingston Tn

Loved the experience.

Loved the experience.


Lisa Collingsworth

Tazewell, TN

Thankful for you guys!

"HR and his father make buying a car hassle free. I could not be happier with my Mercedes."



Knoxville, TN

We have driven by this place for 3 years and have always been impressed with the quality and curated selection of cars they offer. It was finally my time to buy a car and the experiece was top notch! HR definitely knows his car and isn't trying to sell you just anything. He helped guide me through my research to pick the best of 3 different cars for me. He knew more about the Honda on his lot than the guys at the Honda dealership. And he was no pressure sales and very helpful and friendly. I would absolutely recommend buying a car from HR and will likely do it again in the future, myself. Thank you, HR! Loving my Fit.

Amy Ollice

Knoxville, TN

HR and his dad are so phenomenal!

HR and his dad are so phenomenal! I have made several purchases from them! When people ask me where to buy a nice luxury import, I always tell them to go see Hr. If you are looking for a well serviced high end bimmer or luxury European car, Hr knows his stuff. If it's not taken care with good service records he won't have it on his lot plain and simple. He knows every one of his cars and knows them well. I would have no issues taking any car on his lot to California and back. His process is so simple no pushing you or making you feel uncomfortable. I know he will go above and beyond to make a customer happy, no smoke in mirrors. Great friends great people great cars period. Thanks Hr looking forward to many more.

Noah Beeler

Knoxville, TN

Highly recommended

I would highly recommend this dealership in purchasing your next vehicle! Great customer service, will buy from again.


Ben Eskew

Knoxville, TN


Great experience, the cars are all in outstanding condition and they went the extra mile to get financing that fit my budget.


Simeon Pennisi

Knoxville, Tn

2011 BMW 328i

Joy to work with.

The owners take great care of there cars and customers.


Michael Gurgel

Knoxville, TN

Love these guys!

We have always bought from HR and Amin since there first lot in Athens, TN and without a doubt always a pleasure to deal with. They go over and beyond our expectations each and every time. They are truly like family to us. Thanks for another great year knowing and doing business with you guys.


Jamie Hunt

Athens, TN


Awesome Experience!

HR and his Dad are awesome I have bought 2 BMW's from them, and both experiences were amazing. No pressure to buy and very accommodating. Will be back again in the future to buy another.

Corey Tittle
Johnson City, TN

Tell them the Miller's sent you!

During the past several weeks we had been actively looking in multiple markets (Chattanooga, Nashville, Atlanta and Knoxville) for a used BMW 3 Series. Yesterday we found the spot... and subsequently we bought a beautiful, ultra clean 2013 328i from H.R. and his staff. They all were so pleasant and easy to deal with - no Atlanta style high pressure sales tactics here - they just wanted to sell us a car that met our needs and they did just that...truly a GREAT, relaxed auto shopping experience ! We highly recommend them to anyone who's in the market for a quality used vehicle. Tell them the Chattanooga Miller's sent you !

Gaines Miller
Chattanooga, TN


HR is one of the best dealers in the area! The entire process was smooth and made us feel like we are VIP's. He has some of the best vehicles in the area, each and every one is high quality and in perfect shape. It was a tough decision but we came home with the perfect one. Thanks, HR!

Keith O'Rielly
Seymour, TN

Right from the start I was impressed with the lot and the cars that were for sale there. The cars all looked great and the prices were fair. I needed a small car with high mpg - there was a good selection to choose from. The owner was very friendly and patient as I test drove several cars. He was very knowledgeable and answered all my questions. I decided on a 2008 Honda Civic hybrid. I was getting ready to make a drive to CA and wanted to be sure the car was ready to go. I was assured everything was ready to go. 3 months and over 10,000 miles later, I have had no issues with the car. I will definitely go back to Import Auto Sales the next time I need another car.

Steven Brubaker
Knoxville, TN

Best car buying experience I've encountered the staff was very helpful and the car selection was outstanding, all around amazing experience.

Daniel Perez
North Carolina

I highly recommend this lot

Over the years I have purchased several vehicles from HR and his father at Import Auto. I have always relieved top notch service from them and have referred several friends and family over the years. HR goes above and beyond to make sure all my expectations are met. I highly recommend this lot for luxury and used vehicles.

Justin Doan
Birmingham, AL

You won't find a cleaner used automobile.

You won't find a cleaner used automobile. I'm very happy with my 2009 Honda Element. I highly recommend Import Auto, and I'm hard to please. This is definitely the place for my next purchase, because you won't find a better price. Thumbs up. 5 star.

Carlos Womac
Athens, TN


Most enjoyable experience. Would definitely recommend this family owned business to anyone! HR and his sweet father were awesome. Entire deal took less than an hour and I walked out of the showroom with complete content that I had an awesome car and an awesome deal. Oh, and HR and I have the same birthday! Thanks guys.

Pam Kelly
Maryville, TN


My Element is perfection, just like HR had described over the phone. I enjoyed a pleasant shopping experience! Wow!... It made my Element that much more exciting to own.

Maggie Mize


My Wife and I recently purchased our 328i convertible from these folks and it was by far our most enjoyable car buying experience to date. Great vehicle, great staff, and a great value!

Jason S.
Knoxville, TN.

Repeat Customer

I have purchased 2 vehicles from Import Auto. The first at the Athens location. I was so pleased that when I was ready for another car I took a 1/2 day vacation to go to their new location in Knoxville. These men are extremely honest! I will not get a car anywhere else as long as they are in business. You will not regret making this place your first choice.

Jade Brooks 


Love my BMW! Awesome service, they made it so easy! Will definitely buy from them again!

Laura Ward

The gentlemen at Import Auto Sales made buying a car a most pleasurable experience. I was very nervous car shopping on my own for the first time. they considerate and understanding and went above and beyond with customer service I have already been recommending them to others and they will be my first choice. A great big thank you to the guys at Import Auto Sales for my 2012 Mini Countryman!!!

Amy Sanders
Seymour, TN

I usually equate car shopping with a trip to the dentist...a necessary evil. Imagine my surprise when I had an experience that was more like a trip to the spa. It is immediately evident that HR and his Father love cars and are very knowledgable. It is also evident that they want to make your experience as pleasant as possible and succeed easily. Every car on their lot is a gem and for a real treat look at the surprise in the showroom. I will definitely be a repeat customer even from Colorado and will tell anyone I know that is looking for a car to look no further than Import Auto and HR and his wonderful Father. I can say honestly that if you have angst about car shopping like I did, put that aside and trust yourself in the capable hands of HR and his Father and you will never shop anywhere else.

Jane Skelton
Glenwood Springs, CO

Always a pleasure to deal with these guys.

Import Auto Sales is simply the best! I am a multiple repeat buyer and will do so again! Thanks Ham! 2009 BMW 328i

Grant Van Brewer
Atlanta, GA

BMW 650i

Very classy and pleasant to deal with. Hamid took good care of us and I got a great deal. LOVE my BMW 650!!!!!!

Emin Aliyev
Louisville, KY

2011 Honda Civic

Very friendly staff. I had a great experience. The staff informed me about everything and made sure I understood (finances, about the car and other information I needed). By far the best car shopping experience I've ever encountered. I highly suggest them.

Emina Hebib
Knoxville, TN

H.R. provided excellent service and assisted me with all aspects of my purchase. He was very professional and made the car buying process painless.

Robert Shields
Knoxville, TN

Just took delivery of my 2012 Subaru Forrester from HR at Import Auto sales! What a great experience! Having worked at car dealerships in the past, I was a bit apprehensive. Never have I had such an easy, relaxed buying experience! There was no pressure, HR had everything lined out and ready for me, and was so thorough. It's been less than 24 hours, but I love my new-to-me SUV! I recommend Import Auto Sales to anyone in the market for an excellent, clean used vehicle! Thanks guys!

Charlie Dalton
Knoxville, TN

A+ Dealership! This is my 4th vehicle purchase from Import Auto Sales and I have to say they are always the best to work with. We love our Mercedes!

Andre & Melissa Santamaria
Murfreesboro, TN

Hello H.R.,

I wanted to take a moment to Thank You for your fantastic professionalism and courtesy.
Buying the car of your dreams sight unseen from 1,300 miles away is an act of faith. From the moment I spoke to you I just knew that everything was going to be perfect. I am "Over the Moon" happy with my 2006 BMW 330ci ZHP. It is everything you said it was and maybe even a little more. It is as close to "new" as anyone could wish.

You were truly a Joy to work with,

Rick Wilson,
Parker, Colorado

Gary Grubb

To all at Import Auto a great Thanks. HR, Sean, and the Staff made the best car buying experience ever. It is good to know that there is a Auto Dealer that's honest, professional, and shows integrity.  Unlike the larger Big Name Auto Dealers, we bought our car hassle free and without playing the numbers game. My family and I will always shop at Import Auto for all our car buying needs in the future.


Thanks again,


Gary Grubb

Blaine, TN

I have dealt with many used car dealers over the years and have never been more impressed with a father and son team like this one. These guys have a true passion for vehicles and never pressure anyone into a sale. In my eyes this is the way business should be done.


We will be back next time!
Joseph McCoy
Athens, TN

I must say, Import Auto Sales has always taken great care of me and my family's car buying needs. We have purchased 5 vehicles from them within the past 3 years and I always refer my friends and family to this lot.

Big Thanks!
George Wright
Loudon, TN

2005 X3, 2001 325I, 1997 BMW M3

Very satisfied! Ive been dealing with these guys for over 17 years and have never been more happy. H.R. and Amin are the only people I trust and truely believe due to their passion for vehicles.

Thanks you for your continued service!

Jim Hunt
Athens, TN

I was extremely impressed with the entire inventory at Import Auto Sales. HR definately knows not only the vehicles but how to treat a customer with dignity and respect. He is very informative and was able to answer questions I had. I would highly recomend Import Auto to my family and friends. Amin and HR have earned my business.

Jeff Garner

Very Satisfied-

FANTASTIC CAR BUYING EXPERIENCE!!! Knowledgeable and friendly staff, great selection with very clean cars, very fair pricing. I have purchased a total of 2 vehicles from them and will buy from again! Thanks Import!

Grant Brewer
Knoxville, TN